Sample pieces from a full marketing and advertising campaign for the 2016 Travel Industry Exchange- The #1 event for travel specialization. Shown here are: a full spread that ran in Travel Agent magazine; a programmatic social media display ad; social media cover image; and entrance tower to the event.
The requirement was to show a variety of travel niches that are included in the event. I designed a grid with tiles that interlock in different sizes and shapes. This allowed to show many photos in an organized yet playful and surprising way. The design concept was first developed in 2015, and for the second year, I kept the layout for easy recognition, but refreshed the images to grab attention.
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